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Welcome to Windows of Light
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The Problem is clear, we are running out of water.
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City Water Consumption is out of control.
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Many efforts have been made so citizens get conscious about the problem.
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A great way to catch people's attention and get interested is through IMAGES!!!
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We explored at Friday midnight the city buildings downtown SD and we found how they used the lighting at night.
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Then we realized the potential and blank canvas we found on this buildings o use them for this project
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We also found that they are very well exposed and can be visible to every citizen,
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By modifying the building floor plans lighting with Smart Lights, we are able to connect them to ANY real big data from the city.
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In this way we show to the citizens a real and visual representation of the water levels at the reservouirs in the state.
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Flagship buildings can join the cause through incentives of the city, showing other data such as electricity consumption, traffic, etc.
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A marketing campaign with a flyer will trigger citizens' curiosity and understand what the campaign is about when they see the buildings
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Let’s put our efforts together and make people conscious on water usage. Thank you.
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